Network Marketing
How To Guarantee Your Success In Network Marketing
by: Tal Fighel
Copyright 2004 Tal Fighel
All our life, we have been taught by our parents, friends, and the media the same thing. Go to school. Get good grades so that you can get into the best colleges or universities around. If you follow that then you can get a ‘good’ job. You will be set for life.
Not really true….
With Job cuts, corporate restructuring, and layoffs still being reported in the news almost every single day, it is not surprising that this concept of life isn’t really true any more.
A lot of people are now looking to start their own business so that they can have more financial security, more freedom, more choices, and more time to be with their family.
As the economy continues to plummet and layoffs and bankruptcies fill the news, isn’t it your time to take the bull by the horns and secure your and your family’s financial future?
Here are 6 steps that you need to follow in order for you to be a successful network marketer:
1. You got to have patience.
They don’t say 2-5 years for nothing. Many new people who do get involved in network marketing think that they will make a nice comfortable full time income in just a few months. Very few do that, but it will take you some time. So make sure that you give your business at least 2 years to succeed. If you don’t, you are on the right track to FAILURE.
2. They have the persistence of a bulldog.
The lack of persistence and consistency is one of the major causes of failure. Many people are good “starters” but very poor “finishers” of everything they start. They tend to give up at the first sign of defeat. Successful network marketers know that it is important to be persistent and consistent even though they work hard and don’t see any results for a while.
3. They set goals.
Athletes, successful business-people, lawyers, doctors, and great achievers in all fields use goal setting. Statistics show people who write down their goals have over an 80% higher success rate of achieving them.
4. They set short-term goals.
Short-term goals are usually simpler and easier than long-term goals.
Why? Well, writing them can help you have more frequent victories, and building momentum with each one you complete. If you do that, you can have more excitement and more motivation as you reach those goals on time. When you do reach you short-term goals, don’t forget to reward yourself and celebrate.
5. They write down their WHY.
Why did they really get into network marketing for? What made them start their own business? Is it because they wanted to be their own boss? Is it because they wanted more freedom and time to spend with their family? More money? What ever their WHY is, they always know it so that it keeps them going when things are not going well for them.
6. They replace their negative self-talk.
They know that they are the creator of their thoughts and beliefs. Successful network marketers know how to replace negative self-talk and change it to positive self-talk. People, especially friends and family, try to brain wash them along the way. They tell them that they will not succeed. They laugh at them. They tease them that it won’t work. But they don’t listen. They work their business and make it work. At the end they become so successful that family and friend evantually join them too.
Here are some more insider secrets to how the average person like you and me make it big in network marketing:
*They market daily. In other words, they contact more people and they
advertise more on a daily basis. They don’t do this once a week or once a month. They work their business everyday.
*They believe that they will succeed, without a
shadow of a doubt.
*They read motivational books on a daily basis.
*They train their first level downline members to
duplicate their efforts. They show them how to use the products. They show them how to advertise. They show them what books to read and what tapes to listen to.
*They listen and learn from others, especially from their upline.
* They follow up on their leads at least six times. Don’t forget, the fortune is in the follow up.
*They are willing to step out of their comfort zone. Many people don’t like to step out of their comfort zone and that is why they never succeed in network marketing.
*A successful network marketer is no MLM junkie. An MLM junkie is someone who jumps from one network marketing company to another. These people never make it in network marketing.
The clock is ticking. Get into network marketing now and stick with it no matter what so that your future
and the future of those you love is more secured.
About the author
Network marketing and the Internet were made for each
other. Record-breaking growth has driven us to the top of Internet marketing businesses. You can build a profitable home-based business working part-time from your home computer! Training, support, Websites, and products all provided!
http://www.talfighel.com
Promotion Mistakes
5 Critical Promotion Mistakes People Make With Articles
by: Jim Edwards
(c) Jim Edwards - All Rights reserved
http://www.thenetreporter.com
Did you realize that writing and publishing articles online represents one of the best-kept website traffic secrets?
It’s true! In fact, if you learn some basic principles, you can drive thousands of visitors to your website without spending any money on advertising. Publishing articles not only establishes you as an expert in your chosen field, but also allows you to fly under the natural “radar defenses” your prospects have against advertising.
But, beware! My experience as a syndicated newspaper columnist has shown me that people who would otherwise succeed massively promoting with articles actually fail because they consistently make one or more of these five critical mistakes!
Mistake #1 - NOT Defining Your Target Audience
Many article authors make the serious mistake of not clearly defining a niche audience before writing their article. Successful article authors always know the exact “niche” audience they want to reach before they write the first word.
When targeting your audience, remember this rule: Narrow and Deep! Always pick an audience with a specific, pressing, or major interest in a narrow topic!
Mistake #2 - Spamming Ezine Editors
In their desire to cover as much ground as possible, many article authors resort to spam techniques for submitting their articles. Instead of tightly targeting appropriate ezines that cater specifically to their audience, these authors try to hit “everyone.”
By trying to save time, they actually waste every minute spent writing their article because most ezine editors will just delete their submissions as spam!
Mistake #3 - Milktoast Topics
You can write the best article in the world, but if your headline doesn’t grab a reader’s eyeballs and pull them into your article - you lose!
Article authors should spend at least half as much time writing the headline as they spend writing their actual article.
In fact, an “average” article can get superior results simply from having a great headline at the beginning.
Mistake #4 - “What’s In It For Me”
If they manage to make it past the first 3 pitfalls, many article authors trip on their shoelaces at this stage of the process! Don’t write about what you want to write about, only write on topics of high interest to your target audience.
In other words, give them exactly what they want and they will love you. Nobody cares how much of an expert you rate on a particular topic until they know you can deliver information they need in a way they can use - now!
Mistake #5 - “No Shoe Polish”
You could write an article worthy of the front page of the Wall Street Journal, but as soon as somebody spots a typo or misspelling, they immediately put your article lower than a Sunday sales circular.
Seriously, if you want to undermine all the good you can do with a great article, send it out without proper spell-checking!
No matter what product or service you sell, once you understand the promotion power of free articles, you’ll never look at website traffic generation the same way.
But remember, if you abuse the power, spam ezine editors, or blatantly pitch people instead of providing real information, you might as well skip the whole process altogether.
About the author:
Jim Edwards is a syndicated newspaper columnist and the co-
author of an amazing new ebook, “Turn Words Into Traffic,”
that will teach you how to use free articles to quickly
drive thousands of targeted visitors to your website or
affiliate link!
Simple “Traffic Machine” brings Thousands of NEW visitors to
your website for weeks, even months… without spending a
dime on advertising! http://www.turnwordsintotraffic.com
Increase Web Traffic
5 Ways to Get Your Website Noticed
by: Maui Reyes.
Your website is just one of the billion sites parked on the World Wide Web. Chances are, you don’t think yours will ever get noticed.
We hear your cries for cyber attention. Here are five ways to get people clicking on to your site.
1.) Make sure it’s professional looking.
No one likes looking at website that reminds them of a book report they wrote back in school. Invest in learning a good web design program (Dreamweaver MX and Microsoft Frontpage are good picks), and let your creative juices flow. Make sure it’s compelling, well-designed, and organized. People don’t exactly find it fun to weed through haystacks of cyberfiles to get the information that they want.
On that note, don’t make it a heavy site. Putting up some flash intros may be great eye candy, but the average internet surfer only waits 10 seconds for a page to load, and then they’re off to the next.
2.) Put your URL on every search engine possible.
Putting your URL on business cards and bugging your family and friends to check out your site won’t exactly increase traffic. Submitting it to search engines will make it easier for people to find you, provided that your webpage carries the topics they’re looking for. To understand how a search engine works, think of it as a “spider”: it crawls through your website, picking up words and information which would later be indexed in the search engine’s database. So make sure you pepper your site with keywords you think are relevant to what people are looking for. Web directories, like Yahoo!, are operated by humans who actually categorize the websites themselves.
If you don’t feel like submitting your website to numerous directories, consider subscribing to sites like www.submit-it.com, who, for a fee, will automatically submit your site to search engines and directories for you.
3.) Link everywhere.
Find other sites that carry similar content as yours and ask to exchange links. Create banners to be placed on other peoples’ websites, and offer to the same for them on your site. Add your URL on your e-mail signature. Join webrings if you must—there’s nothing like strength in numbers.
4.) Advertise offline.
The world of cyberspace isn’t enough to get you noticed. Write up press releases and send them to local newspapers and magazines. Print out fliers to be distributed. Just make sure that your site is already up and running to avoid giving people a bad impression (no one likes getting pumped up for something only to get disappointed).
5.) Interact with your readers.
Put up forums or message boards for your visitors to interact with each other. Chat rooms are often time-consuming for some, while message boards allows them to check back every so often for replies. Create an e-mail list so you can update your visitors about new developments, and always be open to feedback—that’s what will make your site even better.
About the author:
For comments and inquiries about the article visit http://www.ucreative.com
Tips for Successful Publicity
Tips for Successful Publicity
By Rachel Carrington
As a published author, I receive a lot of inquiries about promoting and marketing because my name is everywhere on the Internet. New authors want to know how I do it, and aspiring authors want to know what they can expect once they do get published.
What follows is a mixture of tips that I hope will be as beneficial to you as they have been to me.
1. Use postcards. Mail them to bookstores, media, friends, family, and even your neighborhood. They’re cheaper to mail, easier to create, and take less time than putting together a complete publicity kit. It’s a better way to gauge interest. Pay close attention to Vista Print www.VistaPrint.com. Several times a month, this printer runs specials wherein you can get free postcards (both regular and over-sized) for simply the cost of shipping and handling.
2. Keep track of your promotions. Just as you use a manuscript tracker (I hope) to keep up with where you submit your manuscript, you need to know where your postcards have gone, which stores you’ve called, and if you need to follow up. I use an Excel spreadsheet with columns indicating the name of the contact, how contacted, date, response, if follow up is required, etc., but you should customize it to fit your needs.
3. Don’t just look for obvious ways to promote. A friend of mine wrote a book about running a French country inn with her husband. Guess where her book sells really well? Wine shops. She thought outside the box, as what goes well with French cuisine? Wine. Look for associations within your book such as Ford cars, etc. Also, look for out of the way places to hold a book signing that might be associated with your books, I.e., a Ford dealership, especially if a Ford vehicle is consistently used throughout your book.
4. Don’t take no for an answer especially if you believe your book would be a good fit. This isn’t giving you carte blanche to make a pest of yourself, but persistence is a required trait for any author/publisher. Sometimes it takes several tries to get a bookstore or potential purchaser to say yes. For instance, if you want to set up a book signing at your local Ford dealership, start out by sending a publicity kit to the sales manager with full details about how their vehicles figure prominently in your manuscript. If you haven’t heard back from the dealership within two weeks, follow-up with a postcard inquiring if they received your publicity kit. After that, it’s time for a phone call.
5. Bookmarks aren’t the only choice for promotional materials, and there are only so many bookmarks that a reader can use. Be creative. Think of things your readers might be able to use. Pocket calendars with your book covers replacing the image, book cover magnets (holds pictures on the fridge), photo boxes with your book cover as the top picture in the lid (used for storage) or even key chain holders, mugs with inserts or charms for bracelets or necklaces. These work especially well if there is an object in your book which takes center stage like a sword or amulet. Most of these ideas are inexpensive but effective.
6. Stock your library with promoting/marketing books and read them frequently. Take notes. Try different avenues. Some of the best books on the market today are 1001 Ways to Market Your Books by John Kremer, Jumpstart Your Book Sales by Marilyn Ross and The Frugal Book Promoter by Carolyn Howard-Johnson. There are several more excellent books on this topic, and I purchase them inexpensively by going to Amazon.com’s Marketplace.
7. Once published, make marketing part of your daily schedule. If you can make time to write, you can make time to promote. I can get a lot of promoting done in as little as fifteen minutes. Things like updating my blog, addressing five postcards, sending a press release out to at least five different media contacts, checking in with my Yahoo Group, and posting to another can all be done in that amount of time or less. At the very least, you should be promoting three times a week.
8. Cultivate readers. Don’t treat the people who buy your books as nuisances or people you have to communicate with. Instead, show them the gratitude and the respect they deserve. Because of this tip, I had a reader offer to place promotional flyers about my books in a local chain bookstore six states away from mine, had another offer ideas on things readers would like that are inexpensive, two of my readers recently served as “proxy hosts” for group days to help with promoting, and still another reader offered to help me with promotions. Now that I’ve created a blog, my readers interact with me there on a daily basis. This is an excellent promotional tool and enables the readers to ask you questions and feel like they have instant contact with you.
9. To keep your name out in the public eye, write at least an article a month either for pay or for a byline only. I’ve had aspiring authors contact me more than a year after an article was published to thank me for the tips. The more you write, the more your name will be recognized.
10. And finally, keep track of what promotional activity is working and what isn’t. This is where your spreadsheet can come in handy. If you sent out twenty postcards to bookstores and didn’t receive a response, try a phone call to the next twenty bookstores. Also, switch things around every so often so the same media contacts aren’t getting media releases every month from you. One month send a postcard, the next, send a photo release. I’m sure you get the picture.
These tips have all helped me over the past few years, and with each book published, I add to my experience. Promoting has to be an ongoing occurrence or the sales will diminish.
Work hard at writing your book, but work harder at selling it once it’s published!
Rachel Carrington is a multi-published author of fantasy and paranormal romances and currently writes for Ellora’s Cave, Samhain Publishing, Five Star/Gale, and Red Sage Publishing. Rachel has also written extensively for magazines, e-zines, and newspapers. Readers can visit her on the web at www.dawnrachel.com or www.moongladeeliteauthors.com.
